The front panel begins at the top with the title "Delicious and Easy Outdoor Cooking with the Souper Seasoners" written in brown and red lettering. Below, there is a black and white sketch of a family enjoying an outdoor barbeque. At the bottom, there is a replica of Lipton Recipe & Soup Mix with the flavors of onion, onion-mushroom, beefy onion, and beef flavor mushroom written to the right. The back panel has two recipes called Souper Summer Salads and Delish-Kabobs listed in brown and red lettering. At the bottom, the phrase "Tested Recipes from The Lipton Kitchens" is stated followed by the address of the company. All of the inside panels are dedicated to various recipes that utilize a type of Lipton product in them. Each recipe entails a list of all the ingredients needed plus directions on how to prepare the dish. Some of the recipes listed are Lipton California Dip, California Roast Beef Sandwiches, Round-The-World Burger, and Onion Butter. There are there drawn illustrations located throughout the inside panels of different foods.